Supertrends welcomes Dr. Daniel Fasnacht to the Board of Directors

We are pleased to announce that Dr. Daniel Fasnacht will join our team as new board member to bring his 20 years of experience in innovation and technology to Supertrends.

Born in 1969, Daniel – a Swiss citizen – earned a PHD in Strategic Management and Innovation in 2005. In the course of his professional life over the last two decades, he has held numerous top management positions in the banking and insurance sector –  including at companies such as SAP, Accenture, Credit Suisse, Julius Bär inter alia – where he has demonstrated a set of high personal and professional competences ranging from trend and innovation management, business development and digital transformation to networking and relationship management, to name just a few.

In 2018, his interdisciplinary skills and researcher mindset led him to found Ecosystem Partner AG, a provider of leadership and innovation consulting services, where he currently serves as CEO, while continuing to pursue his career as a researcher and academic lecturer at the University of Zurich and the Kalaidos University of Applied Sciences in the departments of Banking and Finance and Business Psychology, respectively. He is also the author of several publications and books in the fields of innovation, management, disruptive technologies and leadership.

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“Daniel is an outstanding addition to our team. His professionalism and experience in the Swiss and international ecosystem and market are exactly what we were looking for in this expansion phase, together with his personal qualities and his forward-looking mindset that perfectly reflect the conceptual core of Supertrends. We couldn’t have chosen a better person and we are honored that he has chosen to collaborate with us on this exciting journey.”

Supertrends COO, Kim Weis

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With the invaluable help of Daniel, who embodies Switzerland’s spirit of advancement and leadership, Supertrends aims to become a reference point for entrepreneurs who understand that the key to the success of their businesses lies in innovation and in the ability to anticipate its impact on the future of their industries.

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Claus Rothoff Brix Claus Rothoff Brix Claus Rothoff Brix Claus Rothoff Brix

Supertrends welcomes Claus Rothoff Brix as new CEO

Today we are happy to share that Claus Rothoff Brix, 48, has been selected as our new Chief Executive Officer. He will assume the new role on the 1st of January 2022.

Sharing his thoughts about joining Supertrends, Claus wrote:


“I am very proud and humbled to be part of Supertrends AG. For me, it is a unique opportunity to be able to help fulfil the great global ambitions that Supertrends has. Being able to give companies strategic insight into future innovations and technology-driven trends, through Supertrends’ unique solution, is a challenge that I really look forward to.” – Claus Rothoff Brix


Claus Rothoff Brix joins us with more than 20 years of experience in the media industry, having most recently served as the CCO for Ekstra Bladet with a special focus on digital transformation and commercial growth. Prior to that, he led Nordisk Film’s media business as the Nordic CEO, during which time he led the development of the new Nordisk Film subsidiary Airmagine, which manages all the advertising space at Copenhagen Airport. He also brings a profound knowledge of the cinema media, broadcast television and magazine industries, owing to, among other roles, over 10 years of experience at TV2 Denmark.

Claus will be taking over from our current CEO Kim Weis Hansen, who will transition into the new role of Chief Operating Officer at Supertrends and work together with Claus to ensure a seamless transition. In line with the company’s growth ambitions in Denmark and Switzerland, Claus will be positioned in Supertrends’ upcoming office in Copenhagen, while Kim will remain in Switzerland to focus on supporting the existing team based in Zug as well as leading the development of a brand new Supertrends studio in Thalwil, Zurich. We look forward to the opening of both offices in early 2022, which will also serve as the locations for our Supertrends Strategy Rooms services.

Commenting on the transition, Kim said:


“Claus possesses a unique combination of strategic insight into innovation in large companies as well as the steely ability and determination to realize ambitious commercial goals. That’s exactly the profile we need at this stage in our global growth journey, and I am very much looking forward to working with him. I am also personally grateful to now have more time to focus on what matters to me most: supporting and developing our talented team.” – Kim Weis Hansen


Kim steered the company through an important development phase. Under his leadership, Supertrends launched four innovative and bespoke future-as-a-service (FaaS) solutions, opened its first office in Denmark, delivered its first white-label products to clients, and added twelve full-time hires globally. And we are still growing. Check out our open roles on the Supertrends Linkedin page.

Supertrends and Active Owners Denmark Join Forces to Strengthen Danish Businesses

Today, we are very happy to share that Supertrends will be collaborating with the Danish investor trade association Active Owners Denmark (known in Denmark as Aktive Ejere) toward their mission of strengthening Danish businesses. 

With the world changing at an ever-faster rate, businesses and particularly institutional investors need to know the direction the world is moving in, in order to make optimal strategic decisions. Hence, the relevance of Supertrends to an organization like Active Owners Denmark. As the COO of Active Owners Denmark, Jonathan Schacht Hallin Nielsen, put it: ”The investment industry relies on strong partners and strong data. Working with Supertrends gives great access to both and as the primary business organization for Danish investment professionals, we appreciate the new collaboration and the opportunities it creates for our members.” 

The goal of the collaboration is thus to supply Active Owners Denmark and their extensive member network with Supertrends’ tools to navigate the future, such that they may select more effective strategies in light of what’s to come. Specifically, Supertrends’ highly customizable and constantly updated knowledge system will enable Active Owners Denmark and its members to track the most promising trends relevant for their sector, as they unfold. This offering, which we call future-as-a-service (FaaS), consequently helps to eliminate the “white noise” created by the bombardment of news services today by focusing only on the trends and innovations that will significantly impact the future.

A visualisation of Supertrends future-as-a-service product suite. Learn more at www.super.weiswiseapps.com/solutions
……………..A visualisation of Supertrends future-as-a-service product suite

A number of events have already been planned as part of the collaboration; the first of which is already taking place next week. Supertrends will be presenting at Active Owners Denmark’s 2021 Nordic Fundraising Summit taking place from the 5th to 6th of October, with plans to organize another event later in the year for members of Active Owners Denmark. The organization will also be granted access to the Supertrends Pro app so that they can stay abreast of relevant trends on-demand – in turn offering better value to their clients.

Looking ahead, Supertrends CEO Kim Weis wrote: “As our mission at Supertrends is to prepare business for the future, we feel very close to Active Owners Denmark’s mission of helping innovative companies get better. I am therefore personally really looking forward to sharing our hard work with Active Owners Denmark and their members, as well as to subsequently witness the effects our insights will bring about.”

About Active Owners Denmark

Active Owners Denmark is the trade association for a wide range of investors in Denmark, focusing on making Denmark an even more attractive place to invest, both nationally and globally. Their industry consists of everything from private investors and family offices to venture and private equity funds and large pension funds alongside all those advising them. Their 300+ members provide active ownership in the companies they invest in, and at the same time help to develop Denmark’s next generation of successful companies. 

Company News: Supertrends secures CHF 1.5m in Series A financing round

Today we are pleased to inform our clients, followers and partners that we have closed our Series A financing round of 1.5 million Swiss francs at a pre-money valuation of 6.5 million Swiss francs.

The capital increase was closed with investments from a small group of international investors living in Switzerland, all of whom have significant experience with venture investments as well as in scaling growth companies.

The announcement comes amid a period of rapid expansion in our company, as we also recently opened a sales office in Copenhagen, revealed new strategic partnerships, delivered our first white label software to a hedge fund, and appointed experienced banker and entrepreneur Alfred W. Moeckli as chairman of the board. We plan to use this capital to accelerate sales, support the company’s expansion to new markets, and propel the continued development of our products and services. Following the release of our products Supertrends Pro, Supertrends White Label and Dynamic Reports, we are now particularly looking forward to the official launch of our AI tool Supertrends Lab, as well as our own war room concept, Supertrends Strategy & War Rooms – both of which are expected to release in the coming months.

Commenting on the capital increase, our Chairman of the Board Alfred W. Moeckli wrote: “Supertrends is revolutionizing how information about innovation, trends, and technological breakthroughs are collected, conveyed, and applied in practice. After a few years of product development followed by months of co-development with various interested organizations, we are now ready for our commercial breakthrough. The focus from here will be on sales as well as international expansion from Denmark and Switzerland to the UK and USA. The capital increase enables us to take this next, important step in Supertrends’ development.

Our founder and board member Lars Tvede, added: “In my opinion, we are filling a large gap in the market, which I myself have suffered under for decades as an investor and entrepreneur. While followers of the financial markets have access to excellent information services such as Bloomberg, where all information about the financial markets is consolidated in one place – and updated in real-time – it is almost impossible to follow the world’s exponentially accelerating innovation. Supertrends solves that problem.”

He continued: “Here at the beginning of our commercial breakthrough, I am really happy that the original shareholders and I have got a number of very experienced “wingmen” with significant entrepreneurial and financial experience into the circle of owners, who can help us internationalize the company and open doors. My experience from previous projects is that such co-investors can mean the difference between success and failure.”

To conclude, we’d like to share our appreciation for everyone who has been following and participating in our journey so far. We look forward to sharing everything we are planning over the coming months.

Read this announcement in the media:

Børsen | KapitalWatch


© 2021 Supertrends

Supertrends delivers white-label app to hedge fund Atlas Global Macro

We are proud to announce the completion and delivery of a customized white-label app for the Luxembourg-registered hedge fund Atlas Global Macro. The app is built on the API from the Supertrends platform, which makes it possible to source Supertrends content such as expert predictions and news stories about innovation prepared by the Supertrends editorial team. In addition to the Supertrends content, the investment team at Atlas Global Macro will publish financial analyses directly in the app – exclusively accessible for the fund’s investors. At the time of writing, Atlas is in the process of notifying its investors about accessing the app.

Supertrends CEO Kim Weis stated: “It has been a really exciting task to work with Atlas Global Macro and develop their exclusive investor app. We believe that the Atlas Global Macro app will distinguish the fund from their competitors in terms of client-offering, and that our Supertrends content can help the fund’s investment team stay ahead. The delivery of the white-label app is also a milestone in the history of Supertrends, as Atlas Global Macro will be our first white-label customer. We expect the financial industry to be one of our main markets, so attracting a hedge fund as our first white-label client is something we are very proud of.”

Mockup of Atlas Global Macro app, provided by Supertrends

Jakob Due, co-founder and portfolio manager at Atlas Global Macro, added: “We are delighted to launch our Atlas Global Macro app in collaboration with Supertrends. In addition to generating favorable risk-adjusted returns for our investors, we aim to provide our investors with a high-quality information flow that can add value to their business or investment decisions. The Atlas Global Macro app fulfills this through the sourcing of content from Supertrends’ expert network and editorial team. Internally at our investment team, we extract valuable insights from the Supertrends content, and we are sure that this will also be the case for our investors. Furthermore, the app provides us with an ideal platform for providing continuous updates to our investors, including short analyses about financial markets and our views on possibilities in the market.”

About Atlas Global Macro

Having launched just a month ago, Atlas Global Macro has been successful in attracting investors and capital. As of the end of June 2021, the fund has approximately 1,000 investors and €200m in assets under management. The fund applies a flexible, global, multi-assets strategy based on top-down views on economic and political trends and themes. The fund is domiciled in Luxembourg, while the experienced team of investment analysts are based in Canton Schwyz, Switzerland. The fund’s prime broker is Credit Suisse. 


Are you interested in a tailored whitelabel solution for your company? Visit our whitelabel page to learn more. Not convinced yet? Visit the Supertrends Pro – page to request a trial for our app – for free!

© 2021 Supertrends

Supertrends to Present About the Future at Upcoming Presidents Summit

We are delighted to share that Supertrends and Presidents Summit, Northern Europe’s leading business conference, have established a partnership in relation to the next Presidents Summit, which will take place on the 8th and 9th of November 2021 in Copenhagen.

At the Presidents Summit, Supertrends founder Lars Tvede will present the key super trends that are projected to transform the business landscape in the coming decades for an audience of more than 3,000 influential executives, entrepreneurs, investors, and policymakers. Furthermore, Supertrends will set up a booth at the summit to connect with participating executives.

Speaking about the collaboration, Supertrends CEO Kim Weis wrote: “Presidents Summit has in recent years evolved to become one of the leading business conferences in Europe. This is largely due to their ability to attract world-class speakers that inspire the Summit’s participants to innovate and grow their businesses. We are extremely humbled that Supertrends has been chosen to present in front of the Summit’s audience of top executives alongside some of the world’s leading management experts. This sign of recognition is a milestone in Supertrends’ development and is a testament to the quality of our insights into the trends shaping the future.”

Frederik Linderberg, CEO of Presidents Summit, added: “Now more than ever, it is imperative for business leaders to have a clear picture of what will happen in the future so that they can continue to lead with confidence. By using AI, text-mining, and crowdsourcing from experts, we believe Supertrends has established an effective method of gathering and displaying structured data about the future to the benefit of any decision-maker. We are therefore looking forward to welcoming Lars Tvede and the Supertrends team to our upcoming Summit, and we are curious to hear their take on the super trends that will shape the future.”

About Presidents Summit

Having started as a small conference a little over 10 years ago, Presidents Summit is now attended by more than 3,000 executives from 50+ countries and lists – among other prominent figures – Bill Clinton, Sir Richard Branson, Steve Wozniak, Margrethe Vestager, and Jack Welch as past speakers. Moreover, despite the COVID-19 pandemic, Presidents Summit successfully launched a free weekly online Global Masterclass with participants from all over the world, which has grown to become one of Europe’s largest business webinar series. This year, however, they are looking forward to once again welcoming attendees in-person to what will be a star-studded Summit. In addition to Lars Tvede, this year’s list of speakers includes the founder of the Business Model Canvas Alexander Osterwalder, Global CEO of Bain & Company Manny Maceda, and the Chairwoman of Egon Zehnder (the world’s leading executive search) Jill Ader, among others.


If you want to learn more about our partners and what we are trying to achieve with them, visit our dedicated partners page.

© 2021 Supertrends

Supertrends and CVX Ventures Agree on Partnership

Supertrends and the Danish venture investor CVX Ventures have agreed on a partnership for sharing expertise and predictions regarding trends and innovation within the venture capital space. The partnership will serve to provide state-of-the-art knowledge about trends and innovation, and thereby improve the information basis for investment decisions. CVX Ventures will use Supertrends’ services internally and will facilitate the services to their network of partners.

CVX Ventures is a Danish venture investor that combines venture capital with deep industry knowledge and experience from leading business people in all investments. CVX Ventures evaluates more than 1,000 growth startups each year and invests in the most promising ones together with their +450 partners who are angels and/or board members. Additionally, CVX Ventures facilitates board positions in promising growth startups to their network with relevant experience. CVX Ventures is an important VC-actor in Denmark and the Nordic region and contributes to job creation and innovation.

Supertrends CEO Kim Weis said: “CVX Ventures is at the forefront of innovation as a venture investor and has a very interesting model with some of the most prominent private investors and board members in the Nordic region. Together, CVX Ventures and their partners are dedicated to foster growth startups and create the future of tomorrow in many different industries. We admire their dedication and hard work, and we look very much forward to provide them with high-quality information about trends and innovation.”

Anton G. Herborg, the CEO of CVX Ventures, added: “We are thrilled about this new partnership with Supertrends. When we and our partners make investment decisions, we need as much curated information as possible. Supertrends use AI, text-mining and crowdsourcing from experts to produce executive overviews of innovation in various industries. We believe that these methods ensure comprehensive, detailed, and unbiased information, which is exactly what we need in our decision-making processes in and before our Investment Committée. We look forward to using Supertrends’ services together with our partners”.

About CVX Ventures
CVX Ventures invests in growth startups together with their network of +450 partners.
Since 2018, they have supported more than 50 businesses with investments and competent board members. Every year, they evaluate more than 1,000 potential investments to find the most promising growth startups to partner up with.

Read more about CVX Ventures.


If you want to learn more about our partners and what we are trying to achieve with them, visit our dedicated partners page.

© 2021 Supertrends

Supertrends and Presidents Institute Join Up to Create Awareness About Future Innovations

Supertrends and Nordic leadership development organization Presidents Institute have established a partnership for sharing expertise and predictions regarding trends and new developments that will affect the futures of both companies and their global networks. This collaboration will serve to improve their information basis for decisionmaking and cultivate an interest in innovation, based on the information and reports provided by Supertrends.

Presidents Institute, a society of Nordic business executives dedicated to leadership development and networking, is owned by Danish serial entrepreneur Mads Faurholt, who in 2017 co-wrote the bestselling book “Entrepreneur” with Supertrends co-founder Lars Tvede. In recent years, President Institute has managed to profitably increase its team size threefold and grow the membership base by 150% since the outset of the COVID-19 pandemic, which put a hold on physical activities.

Supertrends CEO Kim Weis said: “As one of the most renowned executive management societies in the Nordics, Presidents Institute is an extremely interesting partner for Supertrends to work with. The members of Presidents Institute are executives who are passionate about change and creating the future through dedicated leadership. We are very grateful for the opportunity to partner with Presidents Institute, and we look forward to helping their members stay ahead of the curve when it comes to future innovation.”

Mathias Davidsen, the CEO of Presidents Institute, added: “We are excited about entering into this partnership with Supertrends. The quality of their content about trends and future innovation is second to none, and we are convinced that access to this valuable repository of expert knowledge will help the executives in our network improve their decision-making basis and gain a clearer perspective of which trends are expected to shape their business sectors in the coming years.”

About Presidents Institute
Presidents Institute is one of Northern Europe’s prime facilitators of leadership development programs with more than 1,200 active top executives as members. Presidents Institute’s vision is to be the preferred provider of executive development programs through highly curated physical and virtual meetings and peer-to-peer learning.

Read more about the Presidents Institute.


If you want to learn more about our partners and what we are trying to achieve with them, visit our dedicated partners page.

© 2021 Supertrends

Swiss Banker Alfred W. Moeckli Joins Supertrends as Chairman of the Board

We are delighted to announce that last Monday, Alfred W. Moeckli started in his new position as chairman of the board at Supertrends. He is taking over from the previous chairman, Lars Tvede, who will continue to fuel the growth of Supertrends as an active co-founder and member of the board. 

Alfred joins us with more than 20 years of international experience as a CEO, COO or as a Member of Boards of Directors of various banks and publicly listed companies. Most prominently, Alfred served as Group Chief Executive Officer of VP Bank Ltd. between 2013 and 2019, during which time he doubled the average yearly profit and share price of VP Bank. He also co-founded publicly listed Swissquote Group, and subsequently built up Swissquote Bank as CEO. He brings a profound knowledge of the financial industry and has comprehensive first-hand experience navigating through operational and strategic leadership challenges. 

Speaking about the new co-operation, Lars wrote the following: “Since 2019, Alfred has focused on identifying especially promising start-ups and then helping them to scale effectively. I had the pleasure of witnessing his work first-hand, as I previously introduced him as chairman to our portfolio company Coinify – to great effect. I am, therefore deeply honored that he now choose us.” Alfred himself added: “I am very excited to join Supertrends to help mankind map our common future”. 

Alfred joins Supertrends at a pivotal and exciting time, as the company recently opened a Danish office, launched four new services, and is now looking to establish their presence in the UK and the US as they continue to grow internationally. As such, he is expected to greatly support and propel the company during a period of rapid expansion.

© 2021 Supertrends

Lars Tvede Delivers VL Summit Keynote

Lars Tvede was the keynote speaker at the Danish Business Leaders Summit on 6 May 2021, where he spoke about Supertrends, the future for businesses and other organizations – as seen by the people that create it.

VL is the leading Danish non-profit network for Industry Leaders; C-suite executives, board members, politicians and opinion leaders. VL is committed to fostering and encouraging knowledge and understanding of modern leadership. Accordingly, VL aims to contribute to the financial success, social progress and general improvement of the conditions of our society.

Here you can watch a summary of the keynote with English subtitles as well as the full-length version in Danish only.

Summary keynote – Danish audio, English subtitles
Full length keynote – Danish audio only

Want to learn more about Supertrends and our future-mapping products? Visit our Solutions page to find a product that works for you and your company. You can also visit the Supertrends Pro – page and try out our app – for free!

© 2021 Supertrends

Denmark Denmark Denmark Denmark

Supertrends opens office in Denmark

Supertrends is excited to announce the opening of a new office in Charlottenlund, Denmark, which will collaborate with our head office in Zug, Switzerland. Led by Henrik Radich Otkjær, this office will make up our sales unit, focusing on growing our core products and services. The move comes amid a period of rapid growth for the company, which has also recently expanded the team and partnered with the likes of Atlas Global Macro and Supertrends Institute, among others.

Courtesy of Henrik Radich

Founder of TeamExpert ApS, Henrik is an experienced change management and team development expert, having educated more than 10,000 professional teams over the last 12 years. He has worked with the likes of Deloitte, Mærsk, Coca-Cola, Pepsi and Mercedes. Speaking on behalf of Supertrends, Louise Trelles-tvede, growth associate stated: “Given his incredible background, we are confident that Henrik will be a major catalyst in the company’s development, and we think he is incredibly well-positioned to open our first office in Denmark”. Co-founder of Supertrends, Lars Tvede, has worked with Henrik for many years and had this to say: “I am so excited to work with Henrik again. I have previously worked with him on conferences for multinational companies, and I can trust him to always deliver, while simultaneously inspiring those around him.”

About Supertrends

Our mission is to revolutionize how people see the future and help them prepare for it. To that end, we aggregate research about the most influential and disruptive trends shaping the future – or what we call “super trends”. We deliver these insights through a suite of products our clients can choose from, namely: Supertrends Pro, Supertrends Lab, Dynamic Reports, and Supertrends White Label. We welcome you to write us or visit www.super.weiswiseapps.com to learn more about our services as well as the trends we follow.

© 2021 Supertrends

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