Eliminate Desktop Research
...and wave goodbye to navigating information overload
New! Discover Our Topic SmartScans™
These ready-made reports give you immediate access to the latest on a given topic.
With a Topic SmartScan™ you get:
- Industry and market updates
- Challenges and risk-related developments
- Broad news coverage
- Applications and use cases
- Company overviews: who are the movers and shakers within the industry and who you should know about.
Our Topic SmartScans™ are not merely stagnant reports, they are updated weekly and quarterly to reflect what’s happening in an industry, giving you the peace of mind that you’re always aware of the latest happenings. What’s more, we provide you with trend predictions—helping you make sense of what is going on.
Right now we have two topics available: Blockchain and Generative AI. More to come!
Blockchain SmartScan™
Dive into the Blockchain SmartScan™ to understand how this technology is impacting different sectors and what you need to do to adapt to its implementation.
Generative AI SmartScan™
As more businesses adopt AI in their processes, the Generative AI SmartScan™ provides the insights you need to keep up with the breakneck pace of change it is driving.
Think of Supertrends as your personal research assistant
The beauty of the internet is that we can access billions of pieces of information within seconds. The downfall? When it comes to finding the information that’s relevant to your business’ success, it’s time-consuming analysing all the information out there. That’s where Supertrends' SmartScans™ come in. Based on your information needs, we customize search queries to retrieve the most relevant and high-quality insights for you.
Eliminate Desktop Research
Desktop research isn't just boring, it's also an inefficient use of your time. Through tailored search queries, our SmartScans quickly and efficiently retrieve the high-quality information you need.
Liberate Brain Power
With less time spent hunting for the information, you can start applying your efforts where it really matters. Increase timelines, efficiency and business outcomes.
AI + Human Verification
Our editorial team ensures the information's quality, with our subject matter experts verifying key developments when needed. We continuously optimize search results, so you never miss crucial information.
how it works
How it works (in a nutshell)
Define the focus. We work closely with you to understand the information you’re looking for to create tailored search queries. Our dedicated team is here to help advise on the search terms to guarantee the most relevant results.
Run the SmartScans™. We scan 5000 global sources, and use AI to extract the insights you need. Our in-house editorial team and network of experts verify the results, ensuring you’re getting accurate and trustworthy information.
View results. Seamlessly view the insights on demands. Whether it be on your personalised Supertrends platform or on the app - you can easily navigate to what you need 24/7. Additionally, we can add more sources and even integrate your own content if needed, so it's all neatly in one place.
Forget doom scrolling for information. Use our SmartScan™ instead.
...or skip the reading
And have our friendly Head of Sales, Emil, show you how it works
Supertrends was founded by best-selling author and award-winning entrepreneur Lars Tvede
When founding Supertrends, his mission was to build a platform that could map, track and predict future innovations and trends.
In this video, Danish book publisher Gyldendal interviews Lars about his latest book "Hyperintelligence", where he offers insights and predictions on AI's capacity for intelligence and how this will impact our future.
Let Lars keep you up to date on the latest emerging trends and technologies or book him for your next event
The Supertrends Platform
Our SmartScans™ are built on the foundation of our Supertrends platform - a data rich environment that was born out of the ambition to map, track and predict the latest innovation and trends.
Your customised content is accessed through our platform, but there also exists a public version for anyone to explore.
On the platform you'll find:
Your customised content is accessed through our platform, but there also exists a public version for anyone to explore.
On the platform you'll find:
News
The latest developments from across the world of innovation and technology.
Trends
We monitor both emerging trends and shifts in major current trends that are potentially impacting your business.
Innovations
Specific innovations and technologies with sector mapping and impact analysis.
Milestones
Events achieved through innovation or technological breakthroughs. Explore this interactive timeline where you can dive into predictions for the future.
Statistics
Curated and mapped data from across sources. Insights and facts across 170 industries and 150+ countries.
Companies
Identify the businesses working on specific innovations or leading the way for the future.
Network
Find, follow and engage with experts, movers and shakers of innovation.
Watchlist
Monitor the topics and industries you want to keep up with.
Get inspired by the Supertrends Platform
Whether you're an entrepreneur, investor, or simply curious about what's next, Supertrends offers the tools and knowledge to turn inspiration into action.
Blog
Discover what's new in the world of innovation.
Wednesday, July 2, 2025 Organoids Healthcare Biomedicine Research PrecisionMedicine
Creating an ideal method to faithfully represent the human body, including its organs and tissues, has posed a significant challenge and remains a sought-after achievement in medicine since its inception. Although not flawless, organoids are advancing us toward achieving this objective.
Wednesday, June 25, 2025 AI GenerativeAI AIInnovation
In Part 2 of our interview with Jonas Bjerg, we shift from the individual to the institutional—exploring how generative AI is transforming entire industries, reshaping workforce skills, and raising complex ethical and regulatory challenges. From real-world applications in healthcare and marketing to the importance of human oversight and thoughtful policy, Jonas offers a grounded perspective on what it takes to adopt AI responsibly and where it’s all heading.
Wednesday, June 18, 2025 AI GenerativeAI AIInnovation
Generative AI is fast weaving itself into the fabric of our society. While many remain skeptical about its rapid adoption and the potential consequences it poses on an economic and social scale, Jonas Bjerg, author of “The Early-Career Professional’s Guide to Generative AI”, separates fact from fiction—offering a grounded view on how we can live alongside AI and how our interaction with it might evolve.
Wednesday, June 11, 2025 Videogames AI HapticTech CloudGaming VirtualReality AugmentedReality
What used to be considered a hobby for kids and teens has become one of the most dynamic, innovative, and lucrative sectors in tech today. Video games are no longer just about high scores or pixelated quests. They’ve grown into immersive, cinematic, and social experiences that are influencing how we play, learn, and connect.
Wednesday, June 4, 2025 Microbiome Healthcare
The rise of live biotherapeutic products is reshaping healthcare by using live microorganisms to restore and maintain a balanced microbiota or to serve in targeted drug delivery. Companies like NeribiOm, EverImmune, Azitra, Siolta Therapeutics, and P. Happi are leading the way in developing treatments for a wide range of conditions. Their efforts highlight the significant potential of microbiome-based therapies to provide targeted and effective treatments.
Wednesday, May 28, 2025 Innovation
We like to think of innovation as a straight line: a flash of genius, a carefully executed plan, and a triumphant unveiling of the final product. In reality, innovation is often a messy, unpredictable, and wonderfully human process. Some of the world’s greatest ideas didn’t emerge from whiteboards and strategy meetings. They happened by accident.
What others are saying about us
Supertrends is helping people and businesses stay ahead with fresh insights and innovation.
„We believe Supertrends has established an effective method of gathering and displaying structured data about the future to the benefit of any decision-maker. ”
Frederik Linderberg
CEO of Presidents Summit
CEO of Presidents Summit
„We believe that these [Supertrends] methods ensure comprehensive, detailed, and unbiased information, which is exactly what we need in our decision-making processes in and before our Investment Committee.”
Anton G. Herborg
CEO of CVX Ventures
CEO of CVX Ventures
„We are excited about partnering with Supertrends. The quality of their content about trends and future innovation is second to none.”
Mathias Davidsen
CEO of Presidents Institute
CEO of Presidents Institute
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